You're right there next to them, and they're looking at you. The social conditioning is just too strong.
My dentist has a TV in there, and now I get to watch detestable morning news as the hygenist picks the tartar off of my teeth. I kind of miss staring at the poster they put on the ceiling at teh last place. A visit from the man with the meaty hands is thankfully rare, call it one of my pieces of genetic good fortune (makes up for the eyes maybe). Lately, I've been trying to zone out my eyeballs and concentrate on teh way things feel (in the case of the teeth cleaning, how everything else feels). It's very slightly naughty.